Free Google Shopping Clicks
Free Google Clicks Still Going Strong It has been noted that though Google free clicks have been decreasing gradually over time, many sellers still get them! They are definitely a big...
28May-16
26May-16
Google Shopping Ad Group Structure Best Practices
Structure Your Ad Groups
Merchants don’t need to create an ad group for each and every brand present in their data feeds. Doing such a...
24Mar-16
Determine Which Days of the Week Perform Best for Your Google Shopping Ads Campaign
Google AdWords provides its merchants the ability to view the ‘day of the week’ metrics associated with their PLA Campaign. This is indeed one of the coolest features that AdWords...
22Mar-16
Schedule Product Listing Ads CPC Bids
Schedule Your Product Listing Ad Bids
1) Create day of the week bidding rules
After identifying the...
22Feb-16
How to Create Special Offers on Product Listing Ads
Just like Trusted Stores, ‘Special Offers’ is one of the many new features on Google Shopping that gives the retailers yet another chance to tell the online shoppers about...
18Apr-15
Google Trusted Stores And Google Wallet
Google Trusted Stores At the gist of it all, just like Amazon and other online shopping websites, Google Shopping is also a comparison shopping engine. Note: On Google Shopping, shoppers search...
20Mar-15
Product Listing Ads Ad Group Structure Best Practices
The following are the two main advance strategies to ensure a refined and profitable PLA campaign:
Use the “All Products” Ad Group
Though a merchant is strongly advised to create...
15Mar-15
Restricted Products On Product Listing Ads
Restricted Products On Google Shopping Though Google Shopping provides all sorts of Product Ads, it never serves anything which is inappropriate as per Google’s ‘family safe’ criteria. Those items...
2Mar-15
Create Best Seller Ad Groups On Google Shopping Ads
Identify the Best Sellers In Google Analytics To start with your best seller ad group, the first thing that you need to do is recognize the products which...
22Feb-15
AdWords Label And Product Targets
Product Listing Ads Product Targets Once you have created and saved your Ad group, the next step is to setup targets for your products. This is what Google AdWords will...